Voice & Tone in UX Writing

Let's be honest: There are tons of apps and websites out there, and the sheer number of competitors in the market sometimes just appears intimidating to digital product makers who are new to the game and want to try their luck.

However, UX Writing is a great tool to make your digital product stand out from the crowd.

With the right voice and tone, your product not only becomes a great brand ambassador, it also gets a unique touch that helps to create an emotional bond between your users and your brand.

But how can we find the right voice for our UX Writing?

If you want to create your own unique UX Writing voice and craft a UX Writing style guide that transports this voice effectively, this course is the right choice for you.

Who should join

This course is the perfect match for all UX Writers, UX designers, UI designers, developers, product managers, and all other kinds of professionals working in the field of digital product development, as well as for everybody else who is interested in UX Writing.

It is also a great choice for all professionals working in the field of marketing who would like to see their brand coming to life in a digital interface.

What you will learn

This course is a two-course series.

In the first part, you will learn

• about the difference between voice and tone
• why we need a UX Writing voice
• the 4 simple steps to creating your own UX Writing voice

In the second part, you will learn

• what a UX Writing style guide is and why we need it
• which contents should be included in a UX Writing style guide
• the 5 simple steps to creating your own style guide

Sounds good? Then join this class and leave it with the first draft of your self-crafted UX Writing voice as well as your very own draft of a UX Writing style guide.

Plus: With proof of completion of the class, you can also receive a personal certificate of completion. For this, send a certificate request to kat@writewithdrkat.com from the email-address you enrolled with in this course. 

Please note: If you are completely new to the field and just want to learn about how to actually do UX Writing, try my introductory course Introduction to UX Writing – How To Write Great Microcopy.

Here's what students say about this course:

• "I love how Katharina summarizes UX Writing in a simple and data-based. It is easy-to-understand for all levels. Thanks for this course!" (Miray B.)
• "Very informative, with a casual tone that makes it easy to listen to and absorb." (Larry W.)
• "I really like the exercises - more than anything else, I need practice! Theory is great, but being walked through the steps to define voice/tone for a brand and create a style guide is super helpful." (Michele G.)